“Even the Bad Times Are Good” is a quintessential slice of sunshine pop from the British Invasion era, brought to life by The Tremeloes in 1967. The Tremeloes, initially a skiffle group, were thrust into the spotlight after a fateful audition with Decca Records in 1962, where they were chosen over a relatively unknown band called The Beatles. This decision shaped their trajectory, leading them away from the raw energy of skiffle towards a more polished, pop-oriented sound. They enjoyed considerable success throughout the 1960s, achieving chart-topping hits like “Silence Is Golden” and “Here Comes My Baby.”
“Even the Bad Times Are Good” perfectly exemplifies this polished pop sensibility. The song’s upbeat tempo, breezy harmonies, and catchy chorus create an undeniable feeling of optimism. Lyrically, it champions the idea that love can conquer all, suggesting that even hardship and adversity are bearable, even enjoyable, when experienced with a loved one. The song’s simple yet effective message resonated deeply with audiences, reflecting a wider cultural yearning for positivity and connection in a rapidly changing world.
While perhaps not their biggest chart-topper, “Even the Bad Times Are Good” still cemented The Tremeloes’ place in the British pop landscape. Audience feedback, both contemporary and retrospective, often highlights the song’s infectious energy and its ability to evoke a sense of carefree joy. For many, it represents the carefree optimism of the late 1960s, a time when pop music embraced sweetness and harmony. The song continues to be a staple on oldies radio and remains a beloved track for fans of British Invasion-era pop. It stands as a testament to The Tremeloes’ knack for crafting memorable melodies and capturing the optimistic spirit of a generation.